Swiss Watch Brands


When one thinks of “Made in Switzerland” one is immediately reminded of the skill, reliability, craftsmanship, and precision associated with anything Swiss made. This inscription has become near legendary in the world due to the great amount of detail and work involved in its products. Swiss watch brands are the most trusted and popular watches among men and women for a long time now and the reason for this is because of its superior hand movement technology among other factors that produce a high-end timepiece. Only these watches have the most precise movement of any other watches in the world and there are customers who swear by this. They are a symbol of class and style, and at the forefront of any other luxury watch. People don’t need to research or ask about what a Swiss made watch is like because the trust that these watches have built over the years have made them the definition of excellence. Although Swiss watches can be expensive, people know they are getting their money’s worth.

Swiss stands for prestige, tradition, performance, and quality. All watches are made with accuracy, reliability, elegance, and unique design but what defines a Swiss watch is its superior movement. It is because of Swiss movement and ingenuity that have caused them to become highly sought after watches. The label “Swiss made” carries with it trust and quality. For a watch to be deemed “Swiss” its movement has to be made in Switzerland, the components account for at least 50 percent of the total value before assembly, it has to be cased in Switzerland and have its final inspection in Switzerland.

However there is no one superior watch on the market. All Swiss watches are of incredible quality so there isn’t really one watch that surpasses another. When it comes down to picking a watch it really boils down to style. Brand and reputation are also a few factors of a distinguished watch. There are a handful of Swiss watch brands all with unique styles. Different brands fit with different individuals. Factors such as straps, case, size, finish, dial, features, price, material, and design should all play a role in what fits you. It is very important that the watch you pick suits your tastes for as you already know Swiss made watches will stand the test of time.


Top Swiss Watch Brands

 Here is an extensive Swiss watch brands list. Some of the most notable Swiss watch companies have been around for a long time.

Audemars PiguetAudemars Piguet Brand Logo Baume & MercierBaume et Mercier Brand Logo swiss watch brands
Audemars Piguet was founded in 1875 and is one of the most well known and biggest brands in the watchmaking world. Their watches typically don’t come any cheaper than five figures. Their most popular watches are the Royal Oak series. One of the most traditional affordable luxury Swiss watchmakers in the world – Baume & Mercier have been creating quality Swiss timepieces since 1830. Their most popular lines are Capeland, Classima, Hampton and Linea.
BreitlingBreitling Brand Logo swiss watch brands BlancpainBlancpain Logo swiss watch brands
Established in 1884 Breitling is the unofficial watch for pilots and racetrack pit-crew members because of their custom developed, highly accurate chronographs. In fact Breitling’s chronographs are staple and what have come to define its name. Founded in 1735 Blancpain is the world’s oldest watchmaker brand. Its impressive record of making watches for over three centuries make Blancpain one of the world’s most trusted brands.
ChopardChopard logo swiss watch brands HublotHublot Brand Logo swiss watch brands
Chopard was founded in 1860 and specializes in luxury watches, jewelry, and accessories. Chopard’s movements are made in-house and had established itself as a leading watchmaker in the mid 20th century. Hublot is a brand that started in 1980 and has made an impressive climb up the ladder of Swiss watches. They are some of the most expensive watches in the world, including the “$5 Million”.
IWCIWC Brand Logo swiss watch brands Jaeger LeCoultreJaeger Lecoultre Brand Logo swiss watch brands
IWC, or ‘International Watch Company’, since 1868 have been making distinct and stylish watches, having some of the most recognizable watches in history. There most popular line is the Pilot collection. Jaeger LeCoultre is the home and maker of incredibly sophisticated timepieces since its birth in 1833. They have a long history of producing calibres, more than almost any other brand.
LonginesLongines Logo swiss watch brands Maurice LacroixMaurice Lacroix Logo swiss watch brands
Longines was founded in 1832 and is well known for their quality mechanical watches. Longines include collections for ladies and their Master collection is a great look into their unique and respective style. Maurice Lacroix  was founded in 1975, making it a fairly new competitor in the Swiss watch world. Their continued production of high end and innovative watches have given them a stable foundation in the watch industry.
Omegaomega logo swiss watch brands Patek Philippepatek philippe logo swiss watch brands
Omega was established in 1848 and since then has become a leading powerhouse of Swiss made watches. The quality, innovation, and design Omega is known for has cemented this brand into the best Swiss watch brands. Patek Philippe is an exclusive luxury brand. They created the first wristwatch and is believed to produce the fewest watches annually of any other Swiss watch brands. Patek Philippe has become a world renown name in the Swiss made watch industry.
Radorado logo swiss watch brands Rolexrolex logo swiss watch brands
Rado has been making innovative watches since 1957 and although a fairly young company introduced the first scratch-proof watch in 1962. Since then, the company has become famous for using high quality materials for their luxury watches. Rolex is perhaps one of the most recognizable Swiss watch brands in the world since its birth in 1905. They are the largest luxury watch brand in the world and really don’t need much explaining. They are an extremely reputable and trusted brand.
TAG Heuertag heuer logo swiss watch brands Zenithzenith logo swiss watch brands
TAG Heuer, founded in 1860, is home of high quality watches and diverse collections. TAG Heuer is famous for their sports watches and ranks among the most recognizable Swiss watch brands in the world. Started in 1865 Zenith was one of the first brands to embrace in house movement manufacturing. They have received over 1,500 1st-place precision awards to date and continue producing great watches. Zenith is one of the more underrated Swiss watch brands.


 More Swiss Watch Brands

88 Rue Du Rhone88_rue_du_rhone_logo swiss watch brands Bell & Rossbell_ross_logo swiss watch brands Breguetbreguet logo swiss watch brands Chronoswisschronoswiss_logo swiss watch brands
Dubey & Schaldenbranddubey_schaldenbrand_logo swiss watch brands Ebelebel_logo swiss watch brands Edoxedox_logo swiss watch brands Eternaeterna_logo swiss watch brands
FP Journefp-journe-logo swiss watch brands Fortisfortis-watch-logo swiss watch brands Franck Mullerfranck-muller-logo swiss watch brands MidoMido-logo swiss watch brands
Movadomovado-logo swiss watch brands Officine Paneraipanerai-logo swiss watch brands

OrisOris Logo swiss watch brands

Parmigiani FleurierParmigiani_Logo swiss watch brands

Perreletperrelet-logo swiss watch brands

Philip Watchphilip watch logo swiss watch brand Piagetpiaget-logo swiss watch brands Raymond Weilraymond_weil_logo swiss watch brands
Romain Jeromeromain-jerome-logo swiss watch brands Tissottissot_logo swiss watch brands Vacheron Constantinvacheron-constantin_logo swiss watch brands ZodiacZodiac_logo swiss watch brands

Swiss Watch Brands by Price

Exclusive Luxury >$6000 Accessible Luxury ~$2000 – $6000 High ~$1000 – $2000 Low – Mid <$1000
  • Audemars Piguet
  • Blancpain
  • Breguet
  • Chopard
  • FP Journe
  • Hublot
  • IWC
  • Franck Muller
  • Jaeger LeCoultre
  • Parmigiani Fleurier
  • Patek Philippe
  • Piaget
  • Rolex
  • Romain Jerome
  • Vacheron Constantin
  • Zenith
  • Bell & Ross
  • Breitling
  • Chronoswiss
  • Dubey & Schaldenbrand
  • Ebel
  • Eterna
  • Omega
  • Officine Panerai
  • Perrelet
  • TAG Heuer
  • Baume & Mercier
  • Edox
  • Fortis
  • Longines
  • Maurice Lacroix
  • Oris
  • Rado
  • Raymond Weil
  • 88 Rue Du Rhone
  • Mido
  • Movado
  • Philip Watch
  • Tissot
  • Zodiac


How to Pick a Watch That Fits Your Style

As I’ve said before there are many brands to choose from. You need to find a watch that will fit what you represent most, and that can take some browsing and experimenting. There are a variety of factors that come into play for what kind of watch matches you. A good watch can reflect who you are and your interests, whatever they may be. It may be cars, sports, flying, diving, history, mountain climbing, movies, there is a watch that fits your character. A sports watch can show that you are adventurous. A watch with chronographs can show that you’re interested in aviation. One that is has a diver rating can show that you like to scuba dive. There are dozens of Swiss watch brands that all have unique qualities and features about them, some that will enhance your image and some that won’t. It is recommended you choose a watch that fits your wardrobe and lifestyle. Find a watch that matches your job, lifestyle, hobbies, personality, and body type.

What is the right watch for you? Some factors to consider are:

  • Brand – We’ll go over different Swiss watch brands later
  • Price – Stay within your budget
  • Watch Crystal – It is what protects the watch face. Mineral glass, plexiglass, or synthetic sapphire.
  • Size – Watch face size is important; choose one that will compliment your body type
  • Strap/Band – Leather, case material, metal, rubber, plastic
  • Case – This is the watch’s frame. It is important to choose the right case size.
  • Finish – The frame can be matte, shiny, inlaid, patterned, etc.
  • Material – Stainless steel, titanium, silver, gold, and platinum are most common.
  • Dial – Analog or digital
  • Fit – A proper watch will fit you snug
  • Design – Aesthetic qualities
  • Features – Functions you’re interested in such as chronographs
  • Water-resistance – Waterproof
  • Shock-resistance – Durability and protection from damage
  • Reviews – Opinions and ratings

To find a watch that fits you more accurately consider:

  • Are you looking for classic timepieces?
  • Are you more active and looking for sports watches?
  • Are you looking for a professional watch?
  • Are you looking for a luxury watch?
  • Is it for everyday wear?
  • Is it for work/business?
  • Is it for special occasions?
  • Casual, semi-formal, formal, or office wear?

Look for reviews in these categories:

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